The Geek Marketer

Steve Rubel suggests that there's a new kind of job in town, the Geek Marketer.
The Geek Marketer's role would be to translate the quick changes happening on the digital world to the corporate marketing (that - you may argue from Steve's post - is generally clueless about it). Quoting Steve:

These cross-trained specialists are fluent in both worlds and bridge them.
They are marketers by trade, yet they also have a hard-core interest in technology and social anthropology. As curious individuals, they are constantly studying how digital advances are changing our culture and media. Armed with these insights, they regularly apply them in a marketing context by working closely with brand teams to codify new best practices.

I have no idea if there's really such a need somewhere in the corporate world but... man, THAT'S ME!
Mmmm... and it's probably you if you read this blog. So hell I just got some more competition just by posting this...
Well anyways, I'm definitely too geek to be a real marketer and too marketer to be a real geek... So please if you ever hear anybody is looking for a geek marketer just drop me a call!